#corporatemarxism

NFL turning the playing field into a political football

The NFL is making all the missteps to destroy the franchise. It thinks that introducing segregation will solve for racism.

The NFL is planning to play “Lift Ev’ry Voice And Sing,” dubbed the “Black national anthem,” ahead of “Star Spangled Banner‘ before all Week 1 games. Watch this become ahead of every game.

Why don’t Hispanics or other minorities that were victims of police brutality get their anthem played too? What about the trans community? Are they any less worthy?

According to ESPN, the NFL is also considering “listing the names of victims on uniforms through decals on helmets or patches on jerseys” and will likely “produce educational programs about the victims.”

What if some of those victims were armed and shooting at police? Will they be honoured? Will their true histories be taught or airbrushed as defenseless martyrs?

Before the NFL starts virtue signaling how “with the times” it is, do fans want to be lectured to by a league where 713 different players between 2000-2014 have been arrested for the following shocking list of charges – rape, murders, shootings, animal cruelty, prostitution rings, assault, robbery, illegal gun possession, DUI and resisting arrest.

Maybe list the names of those 713 players on uniforms for their crimes first.

There isn’t a soul on the planet who isn’t aware of what is going on. For the overwhelming majority of those who condemn racism, why do the left think drumming ever more sanctimonious activism is necessary? If the belief is such tokenism will swing racists, this identity politics based tribalism will force the exact opposite outcome of that intended. Shaming doesn’t work, especially if wrapped in hypocrisy.

L’Oreal whitewashes 1,300 years of Japanese culture

L’Oreal is the latest company to fold to the cancel culture by removing removing the words white/whitening, fair/fairness, light/lightening from all its skin evening products. The cosmetics brand will still sell the creams which is basically as hypocritical as it gets.

If L’Oreal truly wanted to take a stand and put an end to systemic racism, it would dictate to its core customers that they need to check their bigotry and ban the creams as the tool to enforce correct behaviours.

The irony of skin whitening creams is that whites make up a tiny slice of users. Indeed Asian women make up the bulk of the buyers.

Did L’Oreal realize that during the Nara Period (710–94), Japanese women painted their face with a white powder called oshiroi? This was also documented in texts during the Heian Period (794–1185). White facial colour stood as a symbol of beauty then as it does today.

So that is to say the Japanese self-determined their own views on beauty over 1,300 years ago, before the country ever encountered “gaijin”, a name that came 500 years later when Kublai Khan tried to invade in the 13th Century.

You can learn more about the skin whitening cream market here. Note it also includes the wonderful success story of a black woman, Rachel Roff, who filled a gap in the market by targeting people of colour with products the racist (?) product developers at J&J never bothered to cater to because they deemed it uncommercial.

Never mind, you’ve been told by L’Oreal.

“Master bedroom” cancelled

The Houston Association of Realtors (HAR) has announced it will stop using the word “master bedroom” when referring to features of a house because it could be perceived a harking back to slavery. It will be replaced by “primary bedroom.”

What’s next?

Will university Masters degrees be changed?

MasterChef?

Master Builders Association?

Oprah’s Master Class?

The Masters golf tournament?

Master Locks?

Master Specs?

Master Projects?

Master Cleaning Services?

Master Shipwrights?

Rainbow Master Painters?

When will this cancel culture stop?

#BlackSkinMatters. J&J caves to the cancel culture mob

Now J&J is dumping hand whitening cream after social pressure surrounding racial inequality.

Perhaps sunscreen and tanning lotions should be banned by the company too? After all, those who want a darker complexion must be just as guilty of dermatological appropriation.

Or is J&J’s move really just a cynical attempt by the legal and PR departments to appear as a good corporate citizen amidst a criminal probe into whether the pharma giant lied to the public about the possible cancer risks of its talcum powder?

Also, did J&J ever think of the demand from similar products for coloured women?

Urban Rx deliberately targeted this space because of an absence of products tailored to their needs. Perhaps J&J should self-flagellate for not catering this area and apologize for racially insensitive product developers. Publicly sack them to appease the mob. Black Skin Matters.

Forbes says sales for UrbanRx are booming.

Urban Rx Founder Rachel Roff opened a spa in Charlotte, North Carolina 12 years ago and found that although 50% of the women in the south are African-American, Roff could not find products that provided adequate skin care for women with darker skin. Over time she developed a skincare technology she calls Cleartone Advanced Technology…Although she still operates the spa, that business is dwarfed by the skincare business, which continues to grow very rapidly.

See a need. Fill a need. We hope Roff continues to do well. After all, if coloured women care about removing blemishes surely they have exactly the same requirements as women of other skin tones. It isn’t racist. It is a choice.

Skin whitening products are extremely popular in Asian and Middle Eastern markets. Perhaps J&J should launch a targeted ad campaign shaming c.70% of the world’s female population for their dermatological privilege.

According to Grandview Research , the global skin lightening products market size was valued at US$ 8.3 billion in 2018 and a CAGR of 7.8%pa.

Didn’t J&J’s PR department study what happened to P&G when it targeted ‘toxic masculinity’ via the Gillette brand which wiped $8 billion in value?

From our perspective, J&J products are off our list. We never ask anyone to boycott companies but we are sick of being lectured to by sanctimonious businesses who want to morally preen.

These brands are totally within their rights to make commercial decisions about product lines.

However they don’t have an obligation to tell customers that their personal preferences with respect to hygiene, skincare or anything else are not in step with the times, especially in cultures that hold different views about beauty which are often centuries old.

Japanese skin whitening giants Shiseido and KOSÉ will be loving such corporate harakiri by J&J. J&J shareholders won’t.

Get woke, go broke.

PG slices another $8bn off Gillette in 4Q

P&G reported stronger earnings overnight but wrote off another $8bn in 4Q on top of the $6bn in 3Q on the Gillette brand in terms of goodwill and intangibles. Of course management brushed this off as significant devaluations over a decade, lower shaving frequency and new entrants at prices lower than the average. Nothing to do with the toxic masculinity campaign 6 months ago? Get real.

Under grooming, most of the results performance came through the sale of real estate in Boston. Other than that the company reported unfavorable channel mix, volume declines, brand communication investments and currency headwinds. The CFO Jon Moeller said with respect to Gillette,

You’ve got here a business with a very broad global footprint, and particularly with the year that we have just been through, that impacts that value assessment,”

Sorry, what does that even mean? No surprises that grooming was the worst performing division in P&G’s quiver.

Get woke, go broke.

African-American pastors’ Nike petition

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Will Nike flinch or listen?

Mark Parker
President/CEO
Nike World Headquarters
One Bowerman Drive
Beaverton, OR 97005

Dear Mr. Parker,

We, the undersigned, are people of faith and principle, united in our love for America and what it stands for. Many of us marched in the civil rights movement of the 1960s and have an established record of civic activism.

With that background, I hope you will understand how dismayed we were to learn that your company decided to “pull” a specially-designed shoe that celebrated America’s independence and the Betsy Ross flag. It has been reported that you made this decision based on objections from Colin Kaepernick, a celebrity activist and former professional athlete who has become the “face” of your brand.

We represent a variety of races, ethnicities, and creeds. And we agree that Mr. Kaepernick’s views on America and the flag are fringe opinions, not shared by any of us … especially the African Americans who marched against segregation with Dr. Martin Luther King, Jr. In fact, we find Mr. Kaepernick’s views to be ill-informed and offensive, especially to veterans and others who have served this country.

Mr. Kaepernick does not represent us. Moreover, he has tainted our view of your brand. Removing the Betsy Ross flag shoes at his behest implies that your company shares his negative view of America, its founders, and the woman who designed the first flag.

How can we purchase merchandise for ourselves or our families from a company that holds those views of our country?

If this is not the case, we urge you to make it clear that you respect the American flag, its people, and its Founders. We ask that you sever your relationship with Mr. Kaepernick, who has become synonymous with radical anti-American sentiment. And we ask that you make amends to veterans by producing a select run of the Besty Ross shoes for the benefit of veterans groups and organizations that help military families.

For a long time, sport has been something that brings Americans together. Nike has been one of the companies we associate with “Team USA.” Please don’t tarnish that legacy by continuing to cater to anti-American politics.

Sincerely,

Rev. Bill Owens

President, Coalition of African American Pastors

Link to petition here

How dare you stand by your man

If CM had a dime every time another person or corporate talked about “diversity and inclusion” he’d be a millionaire. That one has to claim the bleeding obvious is nothing more than sanctimonious virtue signaling. It is nauseating. It’s like asserting one stands against Nazis. Really? How woke!

To have people question Israel Folau’s wife supporting her husband beggars belief. What does one expect? That she might publicly shame him on her Twitter account? Is anyone surprised she retweeted his GoFundMe appeal? Perhaps former Aussie netballer Liz Ellis can advise Maria Folau in the art of throwing her beloved under the bus.

She tweeted, “How about this: There is no room for homophobia in our game. Anyone who is seen to support or endorse homophobia is not welcome. As much as I love watching @MariaFolau play netball I do not want my sport endorsing the views of her husband.”

Liz, should Netball NZ launch a witch-hunt on Maria? Shall we make an example of her? Perhaps ask Jacinda Ardern’s judiciary to sink its newly sharpened fangs into Maria for retweeting Izzy’s ‘hatred’ and incarcerate her? Perhaps ask Twitter to terminate his account?

ANZ, sponsor of the domestic netball premiership, unsurprisingly came out with a politically correct response. Does ANZ have to prove to the 0.1% of activists who claim faux outrage that it isn’t homophobic? Why not appeal to the 0.000001% of fornicators, adulterers and drunks who might have been upset by Folau? It is amazing to think these institutions hire so many staff to floss the chrome fixtures in the executive bathroom.

Corporations really need to grow a pair. “Diversity and inclusion” are overused more in corporate virtue signaling than Casanova serenading “I love only you” on Valentine’s Day.

If ANZ had a look at the bank account balances of the activists that they fear so much they would soon learn they could easily afford to lose their business.

Quit the moral preening. You aren’t fooling anyone.