#bananasinpyjamas

Your ABC vs Jacinda’s TVNZ

If you want to look at why the ABC doesn’t need more money, look at the staff costs to income ratio. Despite plateauing between 2008 & 2011 it quickly exploded. It now sits at 46% of income generated. That is $524mn on staff costs per year and rising. 4,939 staff grace the ABC. Revenue per employee is $232,000. A decade ago it was $232,700. Is that what the management target for hiring? Give the ABC $2bn and presumably it will have employment costs of $1bn.

Channel 9 must fight hard for every advertising penny but still manages a 29.1% staff cost to revenue ratio. $380m in staff costs on $1.3bn revenue. 3,310 employees converts to $392,750 revenue per staff member.

Sevenwest Media raked in $1.62bn in revenue on staff costs of $395mn or 24%. Same cutthroat world of earning a living instead of expecting one. Seven West has 4,528 staff meaning it generates $357,800 in revenue per employee.

Maybe ABC should channel the New Zealand state broadcaster, TVNZ. It gets $310m of its $318m purse from advertising. It’s staff costs excluding capitalizing into programs is $72m which converts to 23% staff cost/revenues. They do with 642 FT employees. Revenue/employee is $495,000. It paid a dividend back to the government of $3.7m. i.e. it is a revenue generating asset.

In 2007, TVNZ had $339m in revenue. It employed 1,023 people. Therefore revenue per employee was $331,380. So in a decade, TVNZ efficiency improved almost 50%. A 6% cut to revenue on 63% of the staff.

Instead of the long term ratings slide at the ABC across metro and regional Australia, TVNZ’s figures keep improving. Last year, TVNZ had a 43.2% all day audience up 1.3%.

Comparing 2017/18 and 2015/16 at the ABC we see that TV audience reach for metro fell from 55.2% to 49.7% and regional slumped from 60.3% to 54.0%. If we go back to 2007/8 the figures were 60.1% and 62.4% respectively. For the 2017/18 period, the ABC targets 50% reach. Hardly a stretch.

Maybe ScoMo should consider that the ABC compete and become self funding? The New Zealanders aren’t just better than us in rugby union but also in media.

ABC goes bananas but slips up on cold truths that split the narrative

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On March 18,  CM wrote about the gross inefficiencies at the ABC, which have rapidly deteriorated over time. We said,

Since 2008, the average salary of ABC’s staff has risen 25% from $86,908 to $108,408. Total staff numbers have risen from 4499 to 4769. Therefore salaries as a percentage of the ABC revenues have risen from 37.1% of the budget to 50%. The ABC’s ability to generate sales from content has fallen from A$140mn to A$70mn last year. The multicultural SBS has seen its budget grow from A$259mn in 2008 to A$412mn in 2017. SBS staff numbers have grown from 844 to 1,466 over the same period with average salaries rising from A$82,689 to A$88,267 or 7.2%. Which begs the question why is the SBS able to operate at 31% of the budget in salaries while the ABC is at 50%? Surely the ABC’s economies of scale should work in its favour? Clearly not.

According to The Australian, in response to the budget cuts coming over the following three years,  the ABC responded today with,

The ABC says there is “no more fat to cut” following the federal government’s announcement to slash $84 million in funding from the public broadcaster…News director Gaven Morris has hit back at the three-year funding freeze announced in Tuesday’s federal budget, which maintains more than $1 billion a year for the broadcaster.

“Make no mistake, there is no more fat to cut at the ABC. Any more cuts to the ABC cut into the muscle of the organisation…We’re as efficient as we’ve ever been…We’re the most minutely scrutinised media organisation in Australia…$84 million over three years, there is simply no way we can achieve that without looking at content creation and certainly looking at jobs within the organisation.”

Well perhaps if the ABC stop airing radical feminists who demand that parents seek approval from their babies when changing nappies or called conservative politicians who served in the military as “c*nts” perhaps it might justify for more budget.

It is a pretty simple. Online media pretty much allows such a wide array of choice that we do not need a taxpayer funded media (which readily breaches its code of conduct with regards to political bias) to provide so much content.

We have multiple ABC TV & radio stations plus multiple websites. One could argue for one each. We certainly do not need to give the ABC more money to expand its platforms to make up for a shortfall in quality content to arrest declining market shares.