Joy Reid’s new program plummets

MSNBC hoped that Joy Reid’s debut featuring star studded interviews with Joe Biden and Hillary Clinton would whip up viewers in the slot vacated by Chris Mathews who resigned after ‘inappropriate conduct.’

Nielsen reported viewership slumped 32 points. In the key 25-54 demographic, Reid only attracted 288,000 viewers, a dismal 19th place despite heavy promotion.

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